Re: Roland's October 1981 Sky & Telescope article: "An Apochromatic Triplet Objective"
ROBERT WYNNE
I was impressed with the Astro-Physics advertisements featuring Christen ladies in front of A-P's latest and greatest and wondered if there was some precedent. I found an article that mentioned a Southern California telescope vendor credited with the first "modern" approach to sales marketing. It included a photo of the vendor's line of Newtonians with a female model showcasing the scopes in front of the store. Wonder if Roland had any relationship with the vendor or otherwise emulated the advertising which is attributed akin to advertising used by '50 - 60's car dealerships? -Best, Robert
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